REJECTED: Secret Valentine (for sending anonymous emails)
Scant details on this one (the developer concerned was interviewed by their regional paper, but apparently they “don’t do” developer blogs in Ireland). It seems they were rejected for sending emails from the phone via a server with a single email address:
The application allowed users to create their own card from scratch, customising the background and pictures before adding a personal message to the recipient. It would then be sent to the object of their devotion through Appsie’s server, using a generic “secret Valentine” e-mail address to keep the sender’s identity a mystery.
The developer claims it was all above-board, and that every message was moderated:
“I think their concern would be that people could send a message to someone with a hate message or bullying, or even potentially spamming them.
“But we did point out to them that we’re actually monitoring all the e-cards being sent. We have a system where we can review all the e-cards that are generated ourselves, and delete the ones that are nasty, if there were any.”
Then again, I saw one report that used the term “spoofing”; if they were indeed spoofing the from address, that’s a bit more serious. It’s trivial to do, but I can see that Apple wouldn’t want you doing a spoofed send from your device. Not that it really matters – anyone who cares about spoofing would normally block it at the mailserver (which means in this case: 90% or more of the “Secret Valentine” emails would be automatically deleted by the receiving mailserver, and would never reach the recipients).